LOUISVILLE, Ky. (CelebrityAccess) – True Tickets continues to expand its footprint in the performing arts community with a new partnership with the Louisville Ballet.
The partnership will allow True Tickets to provide digital ticketing services for performances at Whitney Hall and the Brown Theater beginning in the 2024-2025 performance season.
Founded in 1952, the Louisville Ballet has grown into one of the most prestigious ballet companies in the Midwest, known for its annual performances of Brown-Forman’s Nutcracker and other performances.
“With True Tickets, we are launching a more efficient and secure ticketing system that is consistent with our commitment to providing an exceptional experience for our audiences,” said Regan Nichols, chief marketing and development officer for Louisville Ballet. “This partnership allows us to Being able to focus more on delivering captivating performances rather than ticketing logistics, True Tickets’ solutions are a perfect fit for our popular productions, ensuring a smooth, enjoyable experience for our patrons.
Ken Lesnik, director of business development at True Tickets, added, “We are excited to partner with Louisville Ballet. Our digital ticketing solution will provide audiences with a worry-free experience from the moment of purchase to the final curtain call of the show. We look forward to supporting Louisville Ballet. The company brings its outstanding artistic talent to more ballet lovers.
