Some Meta shareholders have urged the company to consider new financial strategies and add Bitcoin to its reserves. They believe the change could help protect companies’ cash holdings from inflation while providing investors with stronger returns.
Shareholder Ethan Peck, who supported the move, expressed concerns about how the company was managing cash. He noted that 28% of Meta’s total assets are in cash, which he believes is steadily losing value. “Cash is losing value and bond yields are too low to keep up with inflation,” Peck said. He called it a missed opportunity to increase shareholder value.
Meta’s leadership also demonstrates its connection to cryptocurrency. Founder Mark Zuckerberg once named one of his goats “Bitcoin,” possibly a nod to his interest in the asset. Meanwhile, Meta board member Marc Andreessen is a director of leading cryptocurrency exchange Coinbase. Peck questioned why the company hadn’t done something similar with its reserves, saying: “Shouldn’t Meta shareholders benefit from forward-looking strategies that its executives might personally explore?”
Peck has experience driving Bitcoin adoption by other companies during his time at the National Center for Public Policy Research (NCPR). While early efforts from Microsoft and Amazon didn’t gain enough traction, Peck believes Bitcoin is more compelling now than ever. He noted how MicroStrategy has outperformed major tech companies like Amazon, demonstrating what is possible when companies adopt cryptocurrencies.
Peck urged Meta’s board of directors to evaluate whether adopting Bitcoin could bring long-term economic benefits. His proposal comes as Meta implements broader changes to its platform and policies.
Recently, the company announced updates to content moderation that will allow for more open discussion of mainstream topics while focusing on cracking down on serious violations. “It’s time to re-establish the foundation of our free speech,” Zuckerberg said in a video message.
Adding Bitcoin to its reserves could be consistent with Meta’s push for innovation and decentralization. For shareholders, it offers the potential to gain from rapidly growing financial trends. To users, this signals Meta’s willingness to take bold strategies that reflect emerging technologies and cultural shifts.
The proposal positions Meta as a potential leader in corporate finance strategies amid rising inflation and economic uncertainty. If successful, it could set an example for other companies and further establish Meta as a forward-looking technology innovator.